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Write-ups from the work. MCP servers, AI workflows, content engineering, search, and the occasional tangent. Most of these come from problems I hit on real engagements, written up so the next person does not have to figure it out from scratch.
What is a Marketing Engineer (and do you need one)?
In today's post we're taking a closer look at the marketing engineer, the role Greg Isenberg reckons becomes tech's next big hire. The title may or may not stick, but the job is certainly real: I've been running the systems it describes for a year. Here's what it involves, what to build first, and what the sceptics get right.
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Dynamically updating infographics and content (so you don't have to)
· claude-code · Automation
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The parts Shopify Plus B2B doesn't do (and how we built them)
· Automation · shopify-plus
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vLLM settings for a pair of RTX 4090s: the flags I run for twelve local models, and why
· local-llm · vllm
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The 26%: what the companies actually making money from AI do differently
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Which AI model pitches the best content ideas?
· Local LLMs · content marketing
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The VRAM traps: why a 16GB model wouldn't load on a 48GB card
· local-llm · vllm
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The Dual-4090 96GB vLLM Benchmark & Runbook
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The broken rules of local LLM inference
· local-llm · vllm
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How to Stop MCP Servers Eating Your PC: One Docker Gateway for Every Claude Client
· Claude · mcp
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How to Use the Gemini API (and Why I Run It Next to Claude)
· Claude · mcp
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Which AI is right for your job? ChatGPT, Claude, Gemini and Copilot, task by task
· Claude · gemini
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Muse Glimmer 30B vs qwen: my day-one local benchmark on a dual RTX 4090 rig
· gpu · hardware
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How to Plan and Begin Your First AI-Assisted Coding Session
· claude-code · AI coding
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How to Write a PRD an AI Can Build From (with a template)
· claude-code · PRD
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How I work with Claude Code: PRD to deploy
· claude-code · mcp
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The best local coding setup isn't one model: how I route across Claude, Kimi and my own rig
· claude-code · local-llm
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How to set up vLLM in Docker on Windows (WSL2): serve an open-weight model on your own GPU
· local-llm · vllm
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Moving houtini-lm to vLLM: What I learned
· claude-code · mcp
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From Chat to Deploy: How to Fully Understand Claude, AI Assistants and Claude Code
· Claude · claude-code
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How to Do a Technical SEO Audit with Claude
· mcp · claude-desktop
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Best GPUs for Running Local LLMs (2026): VRAM, Bandwidth & Picks
· local-llm · gpu
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Claude Desktop System Requirements (2026): Minimum & Recommended Specs
· mcp · system-requirements
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Claude Code System Requirements (2026): Specs, Setup, Gotchas
· claude-code · cli