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OpenAI

Content Lead, APAC

Singapore Marketing Senior Posted 12h ago

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Role description

What the team is looking for.

We are seeking an experienced APAC Content Lead to shape how OpenAI shows up through content across the Asia-Pacific region. This is a senior regional role for a content strategist and editorial leader who can translate global priorities into locally resonant narratives, build a high-quality content operating model, and help audiences across APAC understand OpenAI's products, stories, and impact with clarity and trust.

The role spans content strategy, editorial planning, storytelling, launch and campaign support, regional proof points, and cross-functional partnership. The ideal candidate combines strong writing and editorial judgment with the ability to build systems, influence senior stakeholders, and operate across diverse markets and audiences.

Key responsibilities include leading APAC content strategy, building an editorial roadmap, developing and shaping high-quality content, partnering with global content teams, creating repeatable processes for content intake and production, identifying and elevating compelling APAC stories, advising regional stakeholders on audience needs, and managing external agencies and freelancers.

Qualifications include 10+ years of experience in content marketing, editorial strategy, brand storytelling, integrated marketing, or a related discipline, exceptional editorial judgment and communication skills, demonstrated ability to translate global strategy into effective regional content, strong cross-functional experience with marketing, communications, product, creative, and senior business stakeholders, and proven ability to build scalable content processes and make thoughtful prioritization decisions in ambiguous environments.

Nice to have experience includes familiarity with APAC markets, localization, and multilingual content workflows, experience with customer, community, startup, or developer storytelling, and experience with AI, developer platforms, technical products, or emerging technology.

Skills mentioned
  • content marketing
  • editorial strategy
  • brand storytelling
  • integrated marketing
  • AI
  • developer platforms
  • technical products
  • emerging technology
  • APAC markets
  • localization
  • multilingual content workflows
  • customer storytelling
  • community storytelling
  • startup storytelling
  • developer storytelling