B2B Product Marketing
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What the team is looking for.
ElevenProductions is the premium audio services arm of ElevenLabs - a team of 500+ trained professionals who use our AI technology to deliver human-in-the-loop localization, audiobook production, custom brand voice creation, and audio engineering for enterprise clients.
We are looking for someone to own growth for ElevenProductions end-to-end. This role spans product marketing and demand generation: you will position and package our service lines for enterprise buyers, launch new capabilities as Productions expands into additional languages and formats, produce the collateral that enables our sales team to close, and drive the pipeline that fills it.
On the demand gen side, you will develop event strategy, work with our performance marketing team on targeted campaigns, build outbound sequences, and identify the accounts and verticals where Productions can win.
This is a green-field role where you will define the playbook from scratch, working cross-functionally with the Productions team, sales, and the broader marketing organization.
We are looking for someone who combines strong B2B marketing instincts with a genuine interest in media production and how enterprises produce content at scale. You will thrive on this team if you:
- Have experience marketing managed services, professional services, or complex B2B products to enterprise buyers in media, entertainment, gaming, publishing, or adjacent industries.
- Can translate deeply technical workflows - dubbing pipelines, voice cloning, audio engineering - into clear value propositions that resonate with non-technical decision makers.
- Have launched products or services and created collateral for enterprise audiences, including sales decks, case studies, battle cards, one-pagers, and landing pages.
- Are comfortable owning demand generation alongside product marketing - building target account lists, developing outbound sequences, identifying relevant events, and collaborating with performance marketing on paid campaigns.
- Take initiative and work autonomously from day one, prioritizing learning and contribution while leaving ego aside.
Bonus: Experience positioning a services or solutions business alongside a technology platform, or marketing to buyers in localization, dubbing, audiobook production, or creative services industries.
- B2B marketing
- product marketing
- demand generation
- event strategy
- performance marketing
- outbound sequences
- target account lists
- voice cloning
- audio engineering
- dubbing pipelines
- managed services
- professional services
- complex B2B products
- media production
- content creation
- enterprise software sales
- digital marketing
- data analysis
- project management
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