Senior Product Marketing Manager

About the Role Mistral is looking for a Senior Product Marketing Manager to play a pivotal role in shaping how we communicate and scale the go-to-market strategy for Mistral Code and/or Le Chat Enterprise products. You will be responsible for launching frontier AI models and products, building core GTM functions, and crafting messaging that positions Mistral as a differentiated leader in the AI space. Your insights will drive product strategy, inform marketing campaigns, and enable our teams to win in a competitive market. This is a unique opportunity to join a high-growth company at the forefront of AI innovation, where your work will directly impact our market position and revenue growth. You’ll collaborate with world-class AI science, product, engineering, and go-to-market (GTM) teams, gaining a front-row seat to the rapidly evolving AI landscape. Key Responsibilities Positioning & Messaging • Develop compelling, impactful messaging and positioning for Le Chat or Mistral Code to prosumer and Enterprise audiences. • Differentiate Mistral’s offerings and value proposition in a fast-moving, competitive landscape. • Translate technical features into clear, benefit-driven content for diverse audiences. Field Enablement • Partner closely with GTM teams to understand customer needs and pain points, ensuring our solutions address them effectively. • Create scalable, repeatable use cases and enable comms/GTM teams to drive awareness and revenue. • Act as a trusted partner for field teams, helping them articulate Mistral’s capabilities and value proposition. Content & Campaigns • Drive the creation of engaging content (blog posts, demos, whitepapers, case studies, tutorials, webinars) to educate and inspire our target audience. • Collaborate with developer relations to refine positioning and messaging for technical audiences. • Support demand generation with data-driven insights and tailored content for key customer segments. Market & Competitive Intelligence • Analyze market trends and competitive dynamics to influence product roadmaps and marketing strategies. • Identify and execute strategies to reach and engage target customers, accelerating deal cycles and business growth. Who you are • You have 7–10 years of experience in product or growth marketing, with a focus on Enterprise or prosumer technology-driven companies. • You’ve successfully launched apps, achieved product-market fit, and driven adoption for enterprise products or developer audiences. • Skilled in positioning, messaging, and storytelling for technical products, making complex ideas accessible and compelling. • Adept at translating technical features into clear, user-centric narratives that address needs, pains, and barriers. • Deep understanding of end-to-end user journeys, especially in rapidly evolving industries like AI or SaaS. • Experience with SaaS, self-service evaluation cycles, and strategies to accelerate user adoption. • Ability to identify and target underserved or emerging user segments with tailored product positioning. • Knowledge of content platforms, influencer ecosystems, and creator-led strategies to amplify engagement. • Strong verbal and written communication skills, with experience presenting to diverse audiences. • Proven ability to simplify technical value for non-technical stakeholders and end-users. • Self-starter who thrives in fast-paced environments and drives projects independently. • Collaborative leader with a track record of aligning cross-functional teams (product, GTM, comms, legal, etc.). • Experience in prosumer tools • Thought leadership or experience in AI, enterprise software, or developer-focused products in a strong plus. What We Offer 💰 Competitive cash salary and equity 🥕 Food : Daily lunch vouchers 🥎 Sport : Monthly contribution to a Gym pass subscription 🚴 Transportation : Monthly contribution to a mobility pass 🧑‍⚕ Health : Full health insurance for you and your family 🍼 Parental : Generous parental leave policy 🌎 Visa sponsorship