As a Principal Partner Manager, GSIs, you will be responsible for building and growing a repeatable GSI motion that drives partner-sourced and partner-influenced pipeline at the strategic enterprise tier, focused initially on Sales Transformation practices and expanding into adjacent transformation practices over time.
You will land and grow strategic agreements with top-tier GSIs (Deloitte, Accenture, Capgemini, and select peers), with a primary focus on their Sales Transformation practices.
You will get Synthesia Skills written into the GSI's standard methodology, point-of-view documents, and transformation playbooks, so consultants recommend Skills as part of every relevant engagement.
You will build and own executive relationships with Practice Leads, Alliance MDs, and consulting Partners at named GSIs; quarterback exec-to-exec engagement at Synthesia.
You will drive partner-sourced and partner-influenced pipeline that contributes materially to quarterly bookings; you own the number, not the activity.
You will build the joint GTM playbook: solution plays, joint propositions, account-mapping motions, co-sell rules of engagement, and a clear path from GSI engagement to Synthesia bookings.
You will stand up partner enablement that ships: practice-specific demos, certified consultants, and battlecards that move opportunities through the funnel.
You will coach Synthesia field teams on co-selling with GSIs, including economic buyer access, multi-threading, and resolving channel conflict.
You will negotiate commercial constructs (referral fees, rev share, MSAs, deal registration) with Legal and Finance.
You will run the operating rhythm: forecasts, partner scorecards, QBRs with each GSI, and CRM hygiene on every partner-touched opportunity.
This is a high-impact role at the center of Synthesia's Skills go-to-market strategy.
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