We're hiring a Developer Marketing Lead to make ElevenLabs the default audio AI platform for builders. You will own the strategy, budget, and narrative that attract qualified developers and turn intent into self-serve revenue—through positioning, launches, partnerships, content, and high-performing marketing surfaces (developer landing pages and campaigns), and later into enterprise leads. Your north star is developer sign-ups. This is a unique blend of product marketing and growth marketing, focused on developers.
What you'll do
Day to day, you’ll craft crisp developer messaging, orchestrate launches, continuously improve developer landing experiences with a disciplined test cadence, and spin up and test new growth channels (such as developer content, partnerships, SEO and paid). You’ll work cross-functionally with paid, SEO, and comms/PR to scale what works. This is not DevRel or in-product (no docs/SDKs/onboarding). This can be an IC role or a hybrid of IC and manager.
What you need
- 5+ years doing growth/marketing at fast-growing companies, or selling your own products.
- Deeply understand developers – what resonates and doesn’t, where they show up, how to position products for them.
- Analytical skills – you can use Google Sheets and/or SQL to understand the impact of the work you’re doing.
- Strong at copywriting.
- Experience in multiple channels including at least one being developer content, SEO, paid, and partnerships.
- Ownership, autonomy, bias to action.
- Know how to (vibe) code.