The Audience Strategy Lead drives the development of strategic plans and actionable, data-informed insights for our enterprise non-advertiser audiences (Business messaging, Business AI) to build marketing strategies, and orchestrates team initiatives to advance incremental opportunities.
What you'll do
The Audience Strategy Lead will build trusted, collaborative relationships with sales stakeholders, partner marketing teams, and cross-functional support teams to align global cross-functional teams with a common strategy and goals.
- Influence product, sales, and marketing delivery, using analytical findings and critical data points to deliver recommendations, encouraging experimentation and the adoption of new ideas and approaches.
What you need
- 12+ years of experience in strategic planning, growth, product marketing, marketing analytics or a similar role.