jaw about the role
We are hiring a Sales Development Manager in New York to build and scale a next-generation sales development program at Cursor. This won’t be a traditional SDR team focused on dialing through lists. Instead, this leader will design and run a modern program centered on demand interception, PLG signals, and creative automation experiments in close partnership with Growth and RevOps.
You’ll be responsible for building and scaling a high-velocity team of Account Associates who operate with a builder’s mindset. This team will launch new outbound automation plays, capture and act on signals from our self-serve funnel, and develop repeatable playbooks to convert lower-tier paid users into long-term, high-value customers. Most importantly, you’ll do this while standing up a scalable outbound motion to consistently break into strategic enterprise accounts and drive meaningful evaluations of Cursor.
This is a foundational leadership role for someone who thrives in ambiguity, loves experimenting with new go-to-market tactics, and is passionate about redefining what sales development can look like.
What You’ll Do
• Build and lead a high-performing Account Associate team focused on experimentation and growth
• Partner closely with Growth and RevOps to design, launch, and iterate on automation experiments (e.g., LinkedIn outreach, event-based triggers, in-product signals)
• Define a playbook for demand interception and signal-based selling, rather than traditional cold outbound
• Recruit and coach Account Associate candidates with high slope and curiosity, fostering an inclusive and innovative culture
• Develop operational rigor: build feedback loops, define “what good looks like,” and translate learnings into clear activity metrics
• Ensure Account Associates are trained to handle brief discovery calls and guide customers through early product value realization
• Collaborate cross-functionally with Sales, Marketing, and Product to identify and activate creative campaign ideas based on product usage signals
• Nurture a talent pipeline for sales and the rest of the business
What We’re Looking For:
• 3-4+ years of SDR management experience, ideally with prior AE closing experience, and a proven ability to design new motions and test unconventional or innovative go-to-market tactics.
• Strong operational mindset – ability to design experiments, track performance, and systematize learnings
• Comfort with ambiguity and excitement about breaking the traditional sales development mold
• Curiosity about AI and ability to translate technical product signals into GTM actions
• Experience coaching and developing early-career or career-switching talent; passion for hiring non-traditional profiles and building diverse teams
• Bonus: exposure to AI products, growth automation tools, or hybrid sales/growth roles
