Marketing Analyst Role
As a Marketing Analyst at Meta, you will play a key role in designing, analysing, and interpreting projects from data requirement gathering to data processing, modelling, and recommendations. You will identify opportunities for improvement through automation, streamlining processes, and reducing campaign issues using technology.
Responsibilities
- Design and build marketing signals and channel marketing triggers (logic which identifies when we send a particular email to a particular customer)
- Debug, triage, and identify the right team to resolve issues
- Perform campaign performance analysis and create readouts (such as marketing metric performance, and the campaigns' success)
- Identify opportunities for improvement through automation, streamlining processes, and reducing campaign issues using technology
Minimum Qualifications
- Master's degree (or foreign degree equivalent) in Marketing Analytics, or a related field
- 2 years of experience in the job offered or a related occupation
- SQL Programming & Querying
- Data Analysis
- Data Modelling and Transformation
- Data Visualisation
- Statistical Analysis
- A/B Testing and Experimental Design
- Automation and Process Optimisation
- Error Debugging and Root Cause Analysis
- Project Management
Benefits
- $127,000/year to $140,690/year
- Bonus
- Equity
- Benefits
- Individual compensation is determined by skills, qualifications, experience, and location
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